HIGH NOON HAT CARE GUIDE

Your High Noon hat is made to be worn — but good care will ensure it lasts for years and ages beautifully.

GENERAL CARE
Handle your hat by the brim, not the crown, to avoid weakening the shape.
Let your hat rest between wears. Hats need time to dry and recover, just like boots.
Store your hat upside down on its crown or on a proper hat stand to protect the brim.

WATER & WEATHER
Light rain is fine. If your hat gets wet, let it air dry naturally.
Do not use heaters, fires, car dashboards or direct sun to dry your hat — heat will shrink and warp felt.
Once dry, lightly reshape by hand if needed.

CLEANING
Use a soft hat brush or clean cloth to remove dust and dirt. Brush counter-clockwise.
For light marks, a slightly damp cloth can be used — gently.
Avoid harsh chemicals, soaps or solvents.

SHAPING & STEAM
Steam can be used carefully to adjust shape, but less is more.
Never oversaturate the hat with steam or water.
If unsure, we recommend having reshaping done professionally.

SWEAT & LINER CARE
Allow your hat to dry fully after wear.
Avoid storing your hat damp.
Natural wear inside the sweatband is part of the story — it means it’s being used as intended.

TRAVEL & STORAGE
When travelling, use a proper hat box or carry-on where possible.
Do not pack heavy items on top of your hat.

A FINAL NOTE
Your High Noon hat is built to age with you. Creases, marks and wear aren’t flaws — they’re proof of a life lived under the sun.